RESULTS:
-leading a rebranding that yielded more than 25% growth over 1 year, taking market share away from more established industry leaders;
-record sales during the product launch;
-200% social media growth per month.
-leading a rebranding that yielded more than 25% growth over 1 year, taking market share away from more established industry leaders;
-record sales during the product launch;
-200% social media growth per month.
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/f6947dc8-3696-47bb-aa75-aab9a84ab1ef_rw_1200.png?h=4bcfb4b717f0664cd3c15f24bd5de139)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/2e04c4b4-8488-4c31-a4df-79e3aeaeb1a7_rw_600.png?h=57214f53faac46cdb5986888ead95dcd)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/d468d8c4-8913-4c7c-a2d4-c0910ed5975f_rw_1920.png?h=630c7f12cd11c73b33ad79c7edcdb1e8)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/52baaad9-3a83-4657-ba12-4dd3bc07c0ae_rw_1200.png?h=4136ab7e4412ac2213929382bdb13d5a)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/39007b22-a826-4c9b-9e55-9f0fd3c7114f_rw_1920.png?h=1589efb2b6a5d2a6e06aa515c6e3efd5)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/2a31f40d-162c-4d03-9404-a201a00ec44f_rw_1920.jpg?h=e2fec51783e51a79287f3d13a489779e)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/b27fd7da-b9e7-4698-b914-7b1b1e28d104_rw_1200.png?h=c3b10910143396d1dc1218058c776743)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/f5662282-8f4c-45cf-960d-a9585e54a6f5_rw_1200.png?h=ac3da226bc9d0a91c50b7e817afd7a7f)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/2ac7e536-0a33-443b-a575-933e4427a9cd_rw_1200.png?h=0821fc7727d1087702d1b9226938c0e8)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/b651e210-236f-420d-a6d6-ea2d4a960f51_rw_1200.jpg?h=e6c0f565ff06cc94ebc2caced8233e65)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/49907ca4-15e8-4159-979d-da4a96290701_rw_1200.gif?h=cc157f42826dfc22aacd590a6d143112)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/7f288c2c-6a8c-43d0-8f32-5de2d684ccb0_rw_600.gif?h=17741247bec2f149599624a9e62f170e)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/b47465d0-08e7-4352-b8d2-7d96c463d5b7_rw_600.gif?h=1df8ba312bb772c9b99a794041898c7f)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/6471505a-f2d4-4552-8b8a-101a2df71985_rw_600.gif?h=bcd027ea10fdf1f6499c0d319d8967ac)
social media visual communication strategy
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/eadc19d0-7613-4edb-aabf-d06252b98492_rw_1200.jpg?h=223043bc4236545e7483473052dab53c)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/1e80446c-db6b-4688-8474-3877239ff335_rw_1200.jpg?h=444d45c3e2ddd27cd383cff06ad25838)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/0748b3bd-d395-4e06-8b1c-78d8ee54bc1a_rw_1200.jpg?h=4f62ba8146260eb5db05a12e4704c4ba)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/62ccf3a0-7546-4d73-b9b5-2da4f27db938_rw_1200.jpg?h=42f304a9085c12246c0df0ecd3b32803)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/e28f9a22-8122-4893-8607-8ff7a730ddab_rw_1200.gif?h=cb18ad3ea865ac1d54eb3b6bb4a395ba)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/302bba02-dbde-4548-99d2-78a9c02f7aec_rw_1200.jpg?h=e45769ee79051273a5e829d664cb214a)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/5123dcac-520b-4fc8-bf49-cd75d1b01971_rw_1200.jpg?h=64c6e376146a3c5160505727fff53ae4)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/ca243c2a-cf06-41f5-ac92-13bd6a9b7eff_rw_1200.jpg?h=45b30ee3b500395eeb9ad61ef50eee6c)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/4588aa90-4128-4c01-9b53-d537c36b05da_rw_1200.jpg?h=6cc8d997523d3a6569bb4ff4b0adf274)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/263a4832-d62a-4ee3-9629-b8341c5a79cb_rw_1200.jpg?h=1af90e1f10e0f187766a2a4bcc5f7377)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/72ac2f35-f987-44b2-9588-09c1c62b803f_rw_1200.jpg?h=5d8cbd34eb9e301518524ae172980099)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/3bd53b35-b50a-47df-a96a-32adc9aaccf2_rw_1200.jpg?h=c21044bdc87d9e31edd0534818570e84)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/db989ee0-8cf6-40a8-8c94-03502371c64c_rw_1200.jpg?h=1f53aaffc8e5033680e38a42288854fb)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/f1da8449-f8aa-47fa-aaa3-34b8aa80b0fc_rw_1200.gif?h=8f4bd53fa12f36ccaaecd744a62b1498)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/39aa7f4d-4f93-4b66-a774-f25708492ce2_rw_1200.gif?h=e60403c199e2c706a13e4891dfff4362)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/976a5d55-feef-4839-b520-6ef98e551534_rw_1200.jpg?h=79b4b494d83f72735600eaafb28a3f4c)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/66b42e8f-0e74-4124-a52c-44520718c957_rw_1200.gif?h=9dae917608b27302e4427901c7451720)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/70eedcee-454c-460a-8201-c0fb2cd167bc_rw_1200.gif?h=9f8d12d034ae065d2aa04f6e79d8b959)
seasonal promotion: black friday / cyber monday digital campaign
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/0ece87b8-9594-4632-841a-39e07a777e99_rw_1200.gif?h=81ba8ee37d86ed09e61937e968c0bfc2)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/dca38505-edea-4ae2-8ce8-10768dd002dd_rw_1200.gif?h=37b5f365c0c6823bfd8732edcd75443d)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/a43a405d-ecd4-47df-8f06-d4c558410fcb_rw_1200.gif?h=c5c569e0e35ec95b7cd61e94f931f83b)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/b8360013-2039-44d4-9726-ac3c184e8661_rw_1200.gif?h=2e1d92a20fb6d1134bafd0c0c3d7db30)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/34c36f25-1eb4-46b1-8e5c-61ade9ccb00b_rw_1200.gif?h=3500bcde166c8e5057fce2865964efb0)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/62588134-0cee-4d15-a536-79ce2da0039c_rw_1200.gif?h=8a29e8d99e6ade38025c9f13fb81f770)
seasonal promotion: holiday 2018
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/58ab2163-db44-4584-9b1a-6dc28d509e62_rw_600.gif?h=510fe576fb35cefc46569c89d468a5df)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/aa9a21cf-5717-44e0-bdd2-f9d46878827a_rw_600.gif?h=2ba6d3405c8169cc8118414993dc9457)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/32a11054-01dc-412f-8e97-c900ba6d9150_rw_600.gif?h=34856cd60c62a32a6fd133c161d83f56)
![](https://cdn.myportfolio.com/b3ea2bcad926b7ffcf3b4d421669bb9c/eebe66fb-babc-4c6f-a50e-64bd06896970_rw_600.gif?h=4f0db71d2dfdcb3520b1e9c98ebb3026)